Overview
Veronicastrum 'Fascination' is a perennial in the genus Veronicastrum, part of the Plantaginaceae family. Veronicastrum 'Fascination' grows best in full sun and partial shade, and tolerates moist and well-drained soils and neutral and slightly acidic pH. Its UK hardiness is rated H5. Suggested uses include borders, beds and cottage gardens.
About
Veronicastrum 'Fascination' is a named cultivar in the genus Veronicastrum that produces its display in midsummer, flowering from July to August. It belongs to the plantain family, Plantaginaceae. The cultivar name identifies it in trade and among specialist growers. Its flowering season makes it a clear source of high-season interest for summer beds and borders.
About the genus
Veronicastrum is a genus of flowering plants in the family Plantaginaceae. In some taxonomy systems, Veronicastrum species have been placed within the genus Veronica. The most commonly cultivated species is Veronicastrum virginicum, which is native to the Eastern parts of North America.
Wikipedia contributors, "Veronicastrum", CC BY-SA 4.0 — Veronicastrum
In the garden
Veronicastrum 'Fascination' is a cultivated selection within the genus Veronicastrum, a group classified in the plantain family Plantaginaceae. As a member of a flowering genus, 'Fascination' is noted for its summer flowering run, reliably coming into bloom between July and August. The cultivar name is used commercially so plants and plugs are marketed under the single-word epithet 'Fascination'. Plant buyers and gardeners choose named cultivars to achieve predictable seasonal impact; with 'Fascination' that impact is concentrated in midsummer. When planning a border or mixed perennial scheme, consider its dependable July–August flowering when pairing with other plants that flower earlier or later in the season, so the overall display carries through the summer. Sourcing from reputable nurseries ensures the correct cultivar identity. Observe the plant through its flowering window to assess how it fits within your garden’s summer sequence; that direct observation will indicate pruning and placement needs specific to your site. The defining calendar note for Veronicastrum 'Fascination' remains its July to August flowering period.
Growing conditions
Best soil and position for Veronicastrum
- Sunlight
- full sun, partial shade
- Soil type
- moist, well-drained
- Soil pH
- neutral, slightly acidic
- Soil moisture
- moist
- Aspect
- sheltered, open
- Exposure
- full sun, partial shade
- UK hardiness
- H5
Plant details
Veronicastrum 'Fascination' size, habit and characteristics
- Plant type
- perennial
- Suggested uses
- borders, beds, cottage gardens
Care notes
Pruning and caring for Veronicastrum 'Fascination'
- Cultivation
- Prefers moist, well-drained soil; avoid waterlogging; mulch in winter
- Pruning
- Cut back after flowering to maintain shape
- Propagation
- division, seed
Frequently asked questions
How do I grow Veronicastrum 'Fascination'?
Prefers moist, well-drained soil; avoid waterlogging; mulch in winter.
Where is the best place to plant Veronicastrum 'Fascination'?
Veronicastrum 'Fascination' prefers full sun and partial shade. It suits full sun and partial shade positions.
What soil does Veronicastrum 'Fascination' need?
Veronicastrum 'Fascination' grows best in moist and well-drained soil. It prefers neutral and slightly acidic soil. Aim for soil that stays moist.
How do I prune Veronicastrum 'Fascination'?
Cut back after flowering to maintain shape.
Is Veronicastrum 'Fascination' hardy in the UK?
Veronicastrum 'Fascination' has an RHS hardiness rating of H5, meaning it is hardy in most of the UK, tolerating -15 to -10°C.
How do I propagate Veronicastrum 'Fascination'?
Division, seed.
More in the Veronicastrum genus
- Veronicastrum virg. 'Adoration'

- Veronicastrum virg. 'Album'

- Veronicastrum virg. 'Diane'Culver's Root

- Veronicastrum virg. 'Fascination'Culver's Root

- Veronicastrum virg. 'Lavendelturm'
