Overview

Bouvardia Bellevardia Fire Red ('Zaboufire') is a plant with a shrub habit in the genus Bouvardia, part of the Rubiaceae family, with evergreen foliage. Bouvardia Bellevardia Fire Red ('Zaboufire') grows best in full sun, and tolerates loam soils and neutral pH. Its UK hardiness is rated H1b. Suggested uses include container planting, conservatories and summer bedding.

About

Bouvardia Bellevardia Fire Red ('Zaboufire') is an evergreen shrub cultivar within the Bouvardia genus, known for its simple leaves and clusters of tubular flowers with four spreading lobes. This cultivar thrives in full sun on a south-facing, sheltered aspect, preferring fertile, well-drained loam soil with a neutral pH. It is suitable for container planting, conservatories, and summer bedding, offering interest during spring and summer. Propagation is typically by semi-ripe cuttings, and it requires protection in the UK climate as it has an H1b hardiness rating.

Growing conditions

Best soil and position for Bouvardia

Sunlight
Full sun
Soil type
Loam
Soil pH
Neutral
Soil moisture
Well-drained
Aspect
South-facing
Exposure
Sheltered
UK hardiness
H1b

Plant details

Bouvardia Bellevardia Fire Red ('Zaboufire') size, habit and characteristics

Habit
Shrub
Foliage
Evergreen
Suggested uses
Container planting, conservatories, summer bedding

Care notes

Pruning and caring for Bouvardia Bellevardia Fire Red ('Zaboufire')

Propagation
Semi-ripe cuttings
Pest resistance
Susceptible to aphids, mealybugs, whitefly, red spider mite
Disease resistance
Prone to root rot, iron deficiency (chlorosis)

Frequently asked questions

Where is the best place to plant Bouvardia Bellevardia Fire Red ('Zaboufire')?

Bouvardia Bellevardia Fire Red ('Zaboufire') prefers full sun. It suits sheltered positions.

What soil does Bouvardia Bellevardia Fire Red ('Zaboufire') need?

Bouvardia Bellevardia Fire Red ('Zaboufire') grows best in loam soil. It prefers neutral soil. Aim for soil that stays well-drained.

Is Bouvardia Bellevardia Fire Red ('Zaboufire') hardy in the UK?

Bouvardia Bellevardia Fire Red ('Zaboufire') has an RHS hardiness rating of H1b, meaning it needs subtropical warmth of 10–15°C and must be grown under glass in the UK.

How do I propagate Bouvardia Bellevardia Fire Red ('Zaboufire')?

Semi-ripe cuttings.

More in the Bouvardia genus

Browse all Bouvardia